
Hi. It's Beth.
For the last 20 years, I have gained extensive experience as a client liaison, focused on developing and nurturing strong client relationships. My main passion is guiding teams to turn their visions into reality; this is what truly motivates me.

Beth C Auer
Client Relations Expert
Phone:
404-849-8597
Email:
Location:
Long Grove, IL (Chicagoland)

PROFICIENCIES
INTERPERSONAL
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Self-Motivator
Active Listener
Relationship Builder
Observant
Proactive Communicator
Problem Solver
Mentor/Coach
Pragmatic Leader
Strategic Thinker
TACTICAL
Budgets
Vendor Sourcing/ Management
Contract Negotiation​
Agency Management
Production Schedules
Freelance Management
Venue Sourcing
Pitch Creation
Talent Sourcing/Management
EXPERIENCE
2009 - Current
VP, CLIENT SUCCESS
CADENCE, INC
•Implemented growth strategies to optimize existing client relationships, resulting in a 25% increase in cross-selling and upselling opportunities
• Orchestrated the recruitment, training, and leadership of cross-functional production teams to execute end-to-end corporate live events and consumer activations
•Analyzed and optimized line-item budgets to reduce costs and increase revenue, resulting in higher margins and client savings
•Led event recap meetings and generated detailed reports to analyze client feedback, facilitating continuous improvement initiatives and increasing customer satisfaction ratings
• Created annual marketing plans, optimized content development, updated website, and ran online and traditional marketing campaigns, increasing website traffic and lead generation
2003-2008
PRODUCER, ACCOUNT DIRECTOR
XDA (FORMERLY GO! PRODUCTIONS/OMNICOM)
• Led business development initiatives for key clients, executed stand-up pitching, and negotiated multi-year agreements to grow annual revenue and secure long-term partnerships
• Collaborated with cross-functional teams to align client expectations with project deliverables, resulting in minimal client escalations and an increase in positive client feedback
• Optimized the vendor selection and negotiation process, leading to reduced vendor expenses while maintaining service quality
• Developed and implemented a strategic sales plan, focusing on both new business development and cultivating existing client business, leading to consistent achievement of a $3mm annual sales quota
SAMPLE WORK PRODUCT






A BIT ABOUT ME
PASSIONS:
* Anthophile * Travel Nut * Endorphin Chaser * Social Chair * Dog, Cat and Human Mom * Water Lover * Vitamin D Sun Seeker
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COMMUNITY INVOLVEMENT:
D103 PTO Board – Hospitality Chair (5 years)
Lincolnshire Swim Club Board – Communications Chair (5 years)
The Village Club Board – Philanthropy Chair, Gourmet Club Chair (5 years)
Riverside Foundation - Event Designer for the Annual Gala Fundraiser (2 years)
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SAMPLE KEY CLIENTS




